XTG History
Sailing the Waves of Success with Luis Mentado
More than 40 years ago, on the sunny coasts of the Canary Islands, XTG was born from the creative and passionate mind of Luis Mentado, a Canarian surfer whose love for the waves and the sea would become the driving force of an iconic brand.
Starting modestly with the making of surfing jackets and lycras in a small workshop located in a garage, Luis Mentado dedicated himself to perfecting his art. Over time, his design prowess and tireless dedication earned him local recognition and a growing fan base who craved his beach creations.
As XTG's fame spread across the islands, the designer made the bold decision to take his passion to new heights. Opening its own company and stores, the brand quickly became the reference for sea lovers in the Canary Islands. Each beach was imbued with the distinctive XTG seal, and the swimsuits became a symbol of Canarian style.
As XTG's fame spread across the islands, the designer made the bold decision to take his passion to new heights. Opening its own company and stores, the brand quickly became the reference for sea lovers in the Canary Islands. Each beach was imbued with the distinctive XTG seal, and the swimsuits became a symbol of Canarian style.
The overwhelming success led Luis Mentado to explore new horizons, and thus the innovative line of underwear was born. With a revolutionary approach, the brand entered the market with printed and vibrant designs, breaking the mold and offering customers an explosion of color and style even in underwear.
Luis Mentado's commitment to quality and proximity to his Canarian roots became the hallmark of XTG. Each swimsuit and briefs carry with them the essence of the Atlantic Ocean and the warmth of the Canarian sun, offering customers a unique and unforgettable experience.
Cada bañador y calzoncillo lleva consigo la esencia del océano atlántico y la calidez del sol canario.
Today, XTG stands as an undisputed leader in the industry, but the essence of the brand remains the same: the passion for beach fashion, Canarian authenticity and the entrepreneurial spirit of a surfer who transformed his dreams into a reality. vibrant. XTG, more than a brand, is a legacy that continues to surf the waves of success, marking each year with its unmistakable Canarian style.